As part of the license application ATC2 provide your .au domain and logo (if you don’t have already) so your application looks professional and your success is our success.

So no dodgybrothers@hotmail.com. or flybynightbuilders@gmail.com.

At the moment potential clients are concerned about the time taken to build a house. What was taking 4 or 5 months is taking over a year and with mortgage repayments plus rent, it is scary.

Say you have a regular team of trades you can rely on you may wish to call yourself Accelarate Builders. An acronym for a url maybe xlr8b.au so your email looks like john@xlr8b.au.

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A word from Bitly (click)

How many people can even remember a long web address, especially if it has tons of characters and symbols? A short URL can make your link more memorable. Not only does it allow people to easily recall and share your link with others, it can also dramatically improve traffic to your content.

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This is easily replaced with this.

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Without any concerns from their customers, so don’t fret about what your colours and logo should be? Just change them later.

 

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What makes your business special?

 If you are not sure where your business should be headed watch this YouTube clip and then answer that question. You can’t take a “fake till you make it” approach when dealing with other people.

Tell your story and let your customers know the benefit of dealing with your business.

Then just do it.

They’ll love you for it and tell all their friends.

 

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They say “First impressions count and that’s certainly true when dealing with the public.

Look like a professional at work.

A builder not a salesperson because that’s what the public want and will pay for.

If you can’t do the job for six months say so, don’t sign them up at today’s rates and slug them with a variation in six months.

Honesty is rewarded down the track when the dust settles and who the good guys really were.

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This may be the real you on weekends but keep the image for after work and Facebook.

And of course, keep expectations real.

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Contractors click here

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